Development strategy
Export strategy for 2022-2027
Name of industry / region
Summary (description of the current state)
• Description of the company (industry, region);
• Number and specialization of enterprises;
• Nomenclature of manufactured products;
• Production capacities (in physical volumes, in USD equivalent);
• Level of localization.
• Profitability of production, incl. export part;
• Advertising costs (share of total costs);
• Availability of international certificates;
• Share in the market of Uzbekistan;
• Implemented investment projects aimed at mastering the production of new types of goods, incl. export-oriented;
• Volume and range of exports;
• Share of exports in the volume of exports;
• Transportation costs (in %);
• Availability of tax and customs benefits (localization program, individual decisions of the President, etc.);
• Availability of loans;
• Foreign exchange payback of production;
Export potential assessment for 2022-2027
• Production potential;
• Implemented investment projects;
• Scientific and technical potential;
• Personnel potential;
• Availability of foreign trade infrastructure;
Market condition (brief overview)
• Major countries producing similar products;
• Structure of world exports and imports (which countries in the world are the main producers and why, which countries are the main consumers and why);
• Definition of target consumers, production cost, availability of resources;
• Trends in global demand - reduction or increase in consumption associated with the development of energy-saving technologies, saving water consumption, information and digital technologies, etc.;
• Leading brands and reasons for leadership - these can be brands of transnational corporations, brands with a long history and classical traditions, brands that use the country's image, brands of innovative companies, brands of large global retail chain companies, brands of franchise companies;
• Practice of sales in the world market - sales through trading exchanges, trading houses, franchising, resellers, etc.;
Import Analysis
• World imports (identification of key consumers);
• Traditional sales markets;
• Promising sales markets;
• Forecast indicators of the markets;
• Assessment of the export potential (determining the share of Uzbek products in the import of the main foreign trade partners and taking practical measures to increase it);
Markets
• Traditional:
• Market volume, growth forecast;
• Market participants (main supplier countries, represented companies and brands, their market share);
• Price conjuncture;
• Requirements for goods (compliance with standards, marking, packaging, etc.);
• Market access conditions (tariff and non-tariff measures).
• Promising:
• Market volume, growth forecast;
• Market participants (main supplier countries, represented companies and brands, their market share);
• Price conjuncture;
• Requirements for goods (compliance with standards, marking, packaging, etc.);
• Market access conditions (tariff and non-tariff measures).
Market participants and potential competitors
• Analysis of market participants;
• Availability of reputable partners in the country of export;
• Description of the distribution chain from producer to consumer;
Marketing strategy for 2022-2027
• Internal factors
• Decreased cost of production;
• Increasing the level of localization of production;
• Improving the quality of manufactured products and introducing quality management systems that meet international standards;
• Formation and development of the brand.
• External factors
• Development of a set of measures to promote products in foreign markets;
• Optimization of transport costs;
• Participation in international specialized fairs and exhibitions;
• Conducting thematic presentations and briefings in diplomatic missions of the Republic of Uzbekistan abroad;
• Organization of advertising campaigns in the sales markets;
• Creation of websites and promotion on the Internet.
Proposals for improving the foreign trade infrastructure in 2022-2027
• Trade representations;
• Trading houses;
• Showrooms and specialized shops;
• Logistics centers;
• Dealer and agency connections;
• Suggestions for improvement;
• Participation of the VTK of the Ministry of Foreign Trade.
Implemented investment projects in 2022-2027
• Description of projects;
• Expected production (volumes and cost);
• Forecast indicators of imports and identification of prospects;
Constraint Analysis
• Current situation;
• Existing difficulties;
• Offers;
• Implementation mechanism;
• Expected results.
Target indicators for 2022-2027
• Forecast of production, by years:
• Traditional products;
• New products.
• Export forecast, by years:
• Traditional products;
• New products.