Export strategy for 2022-2027

Name of industry / region

Summary (description of the current state)

• Description of the company (industry, region);

• Number and specialization of enterprises;

• Nomenclature of manufactured products;

• Production capacities (in physical volumes, in USD equivalent);

• Level of localization.

• Profitability of production, incl. export part;

• Advertising costs (share of total costs);

• Availability of international certificates;

• Share in the market of Uzbekistan;

• Implemented investment projects aimed at mastering the production of new types of goods, incl. export-oriented;

• Volume and range of exports;

• Share of exports in the volume of exports;

• Transportation costs (in %);

• Availability of tax and customs benefits (localization program, individual decisions of the President, etc.);

• Availability of loans;

• Foreign exchange payback of production;

 

Export potential assessment for 2022-2027

• Production potential;

• Implemented investment projects;

• Scientific and technical potential;

• Personnel potential;

• Availability of foreign trade infrastructure;

 

Market condition (brief overview)

 

• Major countries producing similar products;

• Structure of world exports and imports (which countries in the world are the main producers and why, which countries are the main consumers and why);

• Definition of target consumers, production cost, availability of resources;

• Trends in global demand - reduction or increase in consumption associated with the development of energy-saving technologies, saving water consumption, information and digital technologies, etc.;

• Leading brands and reasons for leadership - these can be brands of transnational corporations, brands with a long history and classical traditions, brands that use the country's image, brands of innovative companies, brands of large global retail chain companies, brands of franchise companies;

• Practice of sales in the world market - sales through trading exchanges, trading houses, franchising, resellers, etc.;

 

Import Analysis

 

• World imports (identification of key consumers);

• Traditional sales markets;

• Promising sales markets;

• Forecast indicators of the markets;

• Assessment of the export potential (determining the share of Uzbek products in the import of the main foreign trade partners and taking practical measures to increase it);

 

Markets

 

• Traditional:

• Market volume, growth forecast;

• Market participants (main supplier countries, represented companies and brands, their market share);

• Price conjuncture;

• Requirements for goods (compliance with standards, marking, packaging, etc.);

• Market access conditions (tariff and non-tariff measures).

• Promising:

• Market volume, growth forecast;

• Market participants (main supplier countries, represented companies and brands, their market share);

• Price conjuncture;

• Requirements for goods (compliance with standards, marking, packaging, etc.);

• Market access conditions (tariff and non-tariff measures).

 

 

Market participants and potential competitors

 

• Analysis of market participants;

• Availability of reputable partners in the country of export;

• Description of the distribution chain from producer to consumer;

 

Marketing strategy for 2022-2027

 

• Internal factors

• Decreased cost of production;

• Increasing the level of localization of production;

• Improving the quality of manufactured products and introducing quality management systems that meet international standards;

• Formation and development of the brand.

• External factors

• Development of a set of measures to promote products in foreign markets;

• Optimization of transport costs;

• Participation in international specialized fairs and exhibitions;

• Conducting thematic presentations and briefings in diplomatic missions of the Republic of Uzbekistan abroad;

• Organization of advertising campaigns in the sales markets;

• Creation of websites and promotion on the Internet.

 

Proposals for improving the foreign trade infrastructure in 2022-2027

 

 

• Trade representations;

• Trading houses;

• Showrooms and specialized shops;

• Logistics centers;

• Dealer and agency connections;

• Suggestions for improvement;

• Participation of the VTK of the Ministry of Foreign Trade.

 

Implemented investment projects in 2022-2027

 

• Description of projects;

• Expected production (volumes and cost);

• Forecast indicators of imports and identification of prospects;

 

Constraint Analysis

 

• Current situation;

• Existing difficulties;

• Offers;

• Implementation mechanism;

• Expected results.

 

Target indicators for 2022-2027
 

• Forecast of production, by years:

• Traditional products;

• New products.

• Export forecast, by years:

• Traditional products;

• New products.